Tuesday, January 11, 2011

Elementary School Students Do Like Fresh Vegetables and Fruits

This just in, elementary students do like vegetables and fruits
One of the home cooks biggest frustrations is that kids often won't eat what we serve. Vegetables are often on the top of that list. Especially the green ones. And the leafy ones.
1st grader comes back for more spinach
Kids Will Eat Green Vegetables
I am here to tell you that kids do eat vegetables. Not only that, this too: kids are willing to try new vegetables. How do I know? Don't just believe me because of my own experience raising vegetable eating boys now ages 4 and 6. Believe me because I served 7 vegetables and 2 fruits to each of 400 elementary students last week's Taste Off Competition held at Sherwood Elementary, in Spring Branch ISD. And do you know what they did?

parent volunteer gets ready to serve spinach and broccoli

They ate them. They even liked some of them. Yes, yes, they even ate the green ones and the leafy ones. One 4th grade student reported as he was about to taste broccoli, "I've never had broccoli before." Turns out he asked for more. Many students asked for seconds. Yes, yes! Kids wanted seconds of broccoli and spinach and carrots, celery and beans! Of course they wanted more oranges and pears, but we expected that right?
1st grader tries oranges
What did I feed them at Friday's Taste-Off Competition? (via generous donations from HEB, thank you thank you thank you HEB!)

Bite sized pieces of celery, carrots, broccoli, orange, pear, spinach, cucumbers, green beans and beans (drained canned pintos). These items were chosen because they are the good majority of the fresh fruits and vegetables offered in SBISD's school food program. These same fruits and veggies are available in the cafeteria.

Kinder students display punch cards
What Did Elementary Students Taste?
Almost everything! There was a pinto bean run out mid-morning. I ended up at the store buying another 111oz can of beans for hungry students. After one group finished, I was counting handouts and noticed a student hovering. I asked him if he had a question for me. He shook his head. I asked him if he wanted to tell me something. He nodded. Then there was a pregnant pause. I said "I'm listening." Finally he musters up the courage to say "I want more." with a shy grin. I will probably never forget that moment.
  • 328 out of 400 students tasted all 9 items served.
  • Only 5% of students opted out of spinach or broccoli.
  • Raw spinach and broccoli were tasted by 380 students grades PK-5th.
  • Many classes had perfect tastings, meaning each kid tasted each item.
The question becomes......

Why did so many Elementary students eat these veggies when they won't do the same in the cafeteria or at home?

I have some conjectures:
    2nd grad student tries a cucumber
  • The only food available during the Taste-Off competition were the unadorned raw fruits and vegetables. No bowls of chips, no platters of cookies, no crackers, no cooler full of juice boxes and chocolate milk were available. No pizza, no meat-on-bun, no pasta, no rolls, no goldfish. Taste buds weren't bombarded with sugar, salt, and chemically-engineered-to-taste-good food.
  • It was a novel experience, and food was being served to them by novel folks (parent volunteers most kids had never met). Not mom and dad at home, not the same old cafeteria lady. I'm sure some kids tasted just because they weren't comfortable protesting in unfamiliar territory.
  • It wasn't meal time, therefore most kids probably had some appetite. You'd be surprised how much more willing kids are to eat what's available (even when it's unappealing) when they are actually hungry.
  • We bribed them. This was competition style produce tasting. Students knew that the classes with the most "tastings" would get a reward: extra recess time. I am not beyond giving a little extra fresh air, wiggle room and sunshine to kids who eat their veggies.
  • Herd mentality. I'm sure many kids just did what everyone else was doing. And since most kids weren't turning their noses up, gagging and spitting food out, down the hatch the veggies went. (I mean no offense to kids with sensory disorders).
  • Distraction. There was so much going on at the event, crowds of kids holding dixie cups, munching away, there was probably little time for kids to have disastrous food hating thoughts like ''ewww that's green, i don't want it" or "i've never tasted that, it's probably gross" or "yuck, healthy vegetables taste bad" or "vegetables, no way, no how."
  • We made a connection between food and learning. Even I am not delusional in thinking that this was the strongest force pulling kids to gobble up. Believe me when I tell you, many eyes were wide with interest when I told them that these same veggies were lurking in the cafeteria waiting to be put on a tray, eaten, and fuel a brain. Especially grades 1-4. They were the most receptive to the Eat to Learn message.


coach explains how punch cards will work
To All You Grown Ups Who Think Kids Don't Like (or eat) Vegetables
You are wrong. I'm sorry to have to bust this myth, but happily, you are very very wrong. I have 400 elementary school students and 4,951 tastes to prove it. You may know kids who don't like (or eat) vegetables yet. You may live with some of these kids. You may teach some of these kids. You may be extraordinarily frustrated by the fact that these kids won't eat the vegetables you know they need. But they will. I assure you, they will. Believe that they will, and they will.

And if you are a grown up who still doesn't like to eat vegetables, guess what? I believe you can learn to like vegetables too. Come. On. You learned to read and write. You learned to ride a bike. Maybe you learned how to teach children, practice tort law or how to figure Cost of Goods Sold. No doubt you've learned some pretty complicated arcane stuff in your life time. Surely you can do something as delicious as learn to like a few vegetables. No?

What To Do While You Wait For Your Kids To Try (and eventually like) Vegetables?

Food with Kid Appeal Tip
Simple. Ask them to eat it. Tell them they make their brain smart. Tell them it will make them a better mathematician, reader, speller, scientist, lego builder, baseball player or whatever it is they like to do that uses brain power. If they still resist, grab it from their plate, let it feed your brain, and say "I believe that one day, you'll want to eat vegetables that power your brain." Then drop the subject until you serve vegetables again. Repeat at each meal.

What should school food service professionals take away from this?
You know all those "healthy" items you think have low acceptability? All those healthy menu changes you've made that few kids are participating in? It's not that kids won't accept them. It's that kids won't accept them when they have other preferable items around. Need more proof? This study showed that kids will accept low sugar cereals "when that is the only option offered."

If schools really want kids to eat fresh fruits and vegetables they need to clear out all the carnival food and significantly reduce the emphasis on dairy and grains. Is this possible given the current regulations? Probably not. Sure is a bummer we can't set kids on a better path to a strong education by providing them with ONLY the nutrients they need. Chocolate milk is not a necessary nutrient. Neither is daily burger or chicken sandwich.

Food Revolution and Let's Move advocates, are you reading this?

student decides his least favorite food
Are you stunned? Would you ever have predicted that
  • 95% of elementary kids would taste broccoli and spinach?
  • 82% would taste 9 out of 9 things offered?
  • 48% would prefer a vegetable over a fruit?
  • 25% would prefer a green vegetable over other veggies and fruit?
  • even one child much less 20 would vote spinach as their favorite when up against carrot, orange and pear?
Help me bust the myth that kids don't like vegetables
Just ask for permission to republish this article on your blog or write your own opinion piece about it. Share the link via email, facebook and twitter with parents and educators!  Better yet, forward this to your PTA group or school principal and ask for an event like this at your school.

    34 comments:

    1. I'm not surprised with the results but I have a son with sensory issues that will literally starve before he will try something (aspergers). He has actually thrown up over the texture of food, which has led to him not trying new things at all at this point (he's now 8). I have a daughter who sometimes plays along and trys to get away with not trying thing but she actually loves vegetables. She prefers salad over fries, eats any raw green as long as it is green and will often eat her vegetables before she will touch anything else. I often get the organic salad greens and have to pick out the purple things, lol! DS knows these foods are good for him, he knows what they do for his body, he knows about nutrition and is brilliant, he just happens to have a physical aversion to them.

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    2. Congratulations on a successful taste-off, Jenna! It was a great idea and I'm so happy for you that it went so well!

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    3. @april - thanks for bringing up the link between sensory issues and food. readers should know that while most kids' food aversions are usually irrational negative thoughts in some cases they are deeper than that. food aversions can be amplified by sensory issues or food intolerance/allergy. it's hard to know with kids which it is, but if the aversions seem deeply rooted and are across the board (not just with green things or mushy things, or things that smell funny when you cook them) you might be dealing with sensory issues. if the aversion is consistent - like your tot usually likes most new foods, but just doesn't want bread or pasta or tomatoes that could be a sign of food intolerance/allergy.

      that being said, kids with sensory, allergy and intolerance issues are in the minority. if you're 2nd grader doesn't like vegetables, it's probably just some irrational negative thoughts lodged in their brain that could get the boot with an positive, fun, novel exposure to the food in question.

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    4. Thanks for doing such great work and letting everyone know about it.
      It seems to me that many kids don't eat vegetables because, like your 4th grader, they aren't fed to them regularly.
      Raising awareness is the first step and you are doing wonders in that department.

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    5. Yay! I've always believed that kids are taught to likable dislike foods for the most part. I know they go through a stage of asserting their independence and like to make decisions for themselves but mostly I think it's a learned behavior. All 4 of my kids eat several servings of veggies every single day, that's what they know, that's what I've taught them. It's so sad that there are many kids out there like the boy who said he'd never had broccoli. My 16 y.o. Sons friends have said similar things over and over when they eat at our home. It's really why I started my blog, to teach adults that cooking healthy is NOT in fact difficult or tasteless.
      That's so great that you did all this! I'll bet some or most of those kids went home excited about veggies and hopefully their parents will Change their misconceptions that kids 'just won't eat veggies.'.

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    6. So sad that a 10 year old hadn't had broccoli before... Not that my toddler will eat it, but we keep trying.

      I'm your newest follower and love you blog!

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    7. welcome Jen! keep serving and believing. your toddler will eventually eat broccoli and/or other green things. thanks for the love :)

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    8. Hurray, Jenna! This is awesome. Hopefully this becomes the trend, especially since Michelle Obama and Jamie Oliver are making it a big issue for people in this nation. Sadly, many school districts serve chicken nuggets because they get them (almost) for free - and they are easy. Even in our district, where we now offer salad bars, they haven't dumped the nuggets. I am trying to stay optimistic - steady (and slow) progress...

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    9. Thanks for posting the results of your survey! Hopefully the activity will open these kids' eyes to a whole array of better options.

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    10. I meant to tell you how much each of my boys enjoyed it. 2nd grader came out of the experience realizing that he liked spinach AND he has eaten several times since then!!

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    11. Great job, Jenna! Just shared with our followers and emailed to my educator friends. I did something similar on a much smaller scale - naturally red foods taste testing party for Valentine's Day. After doing a lesson about REAL food and how it helps you be smarter, faster, stronger, etc. we brainstormed naturally red foods and they all signed-up to bring one in for the party. I also made strawberry smoothies. One of the more challenging kids came up and said, "This is the best party ever!" Have done it w/ kdg., 1st and 2nd. Parents are always amazed that kids don't even say anything about the missing junk. Keep up the amazing work locally and online. You make the world a better place!

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    12. What a wonderful achievement - to benefit the health of all those young people and provide solid statistics to help make the nation a healthier place for our children. Way to go! It is especially heartening to read the comment above reporting that a second grader discovered an enjoyment of spinach as a result of the experience and has eaten it several times since. That demonstrates a genuine impact!

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    13. @nourishMD loved the vday party idea when I read about it last year. check out this fun real red food party idea.

      http://nourishmd.com/home/1412-kids-a-red-chard

      @anony - HUZZAH for the new 2nd grade spinach eater, your child's accomplishment made my day!

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    14. Great job, Jenna! Thanks for raising awareness for kids and adults. The longterm benefit to our nation's health and finances (long term care costs due to obesity, etc) is huge! When pizza restaurants are catering to the public's "demand for health food" by leaving almonds out of their salads because of their fat content, it's clear that we have no idea as a society what is in our food, much less what is good for us. How awesome that kids who might otherwise never know what that green stuff was in their cheesy casserole can now identify broccoli (and know that they like it!)

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    15. I'd love to hear a follow up at the school in a month or so and hear how many of the kids are now eating some/all of the veggies willingly :)

      I love this idea! My son and I are a part of a preschool homeschool co-op and I may do a "veggie tasting" day as an activity along with a 'growing plants' day in the spring.

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    16. @robin - i'm curious too about whether there will be an immediate and/or sustained increase in vegetable consumption in the cafeteria. I have requested our nutrition department give me pre/post data on vegetable consumption, but don't have any yet, not sure i will get it. what I can do, and it will be anecdotal at best, is ask the janitor, who stands by the trash every day and sees what gets dumped if he's noticed an increase in veggie eating.

      sadly, i suspect however that even though the kids ate veggies at the tasting, there won't be a lot of impact in the cafeteria. chocolate milk and pizza are too tempting over entree salad. even though veggies are available and kids like them, they don't like them more than the carnival food that's available almost every day. i hope i'm wrong!

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    17. This is so great! I'm envious of you! Could you email me details of how you were able to get in the school and help? My hope for my career is to contract with daycares and implement nutrition plans, menus, and lessons and also work with parents, too. Any information you can give would be great. I love your blog, it is so interesting to read!
      mollyn2003@hotmail.com

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    18. I agree that when the distracting "carnival foods" are unavailable, kids will eat lots and lots of nutritious foods. I had a crowd of boys at my house today and they ate every apple I had in my fridge ... because that's what I gave them when they walked in the door hungry.

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    19. I agree with this wholeheartedly! The thing I've reminded of again and again is that my children are very aware of the quality of their fruits and vegs and dig in if they are sweet and fresh. But an underipe banana or old carrot stick doesn't fly.

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    20. I posted on my blog about your Taste Off. Great stuff!

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    21. This story is so encouraging! Great job, Jenna. The more success stories there are like this that get talked about and shared, the more parents and educators we can reach with the message that kids will eat vegetables!

      And I love NourishMD's Red Tasting Party idea...just in time for Valentines Day.

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    22. When I was a kid, I could not, physically, eat salad. It smelled exactly like weeds after they've been pulled, that juicy green grass smell. But once I hit my teenage years, my sense of taste changed, and salad stopped tasting like grass and turned sweet. I think a lot of taste aversions go away once the kid hits those teen years.

      Also, when in doubt, make hummus with lots of diced fresh veggies!

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    23. What a brilliant idea! I'm going to forward this link to a few teachers I know! I think this is really, really clever!

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    24. @Jenny thanks for sharing this with teachers! I would love to see lots of schools stage this kind of tasting event for kids!

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    25. Tatiana is my 4th grader who participated in the eat and learn event and loves having afterschool something green to fuel the brain. Tatiana is a constant reminder to her two brothers in what the fruit and veggies help the body do. RJ 4 years old eats green beans saying, "I am getting smarter!" I have increased my visits to HEB for fresh fruit and veggies! Kids love picking out fruits and veggies for the week! We love the self checkout! Looking for the pictures of veggies and fruit on the checkout screen a real treat and closes the deal at the supermarket to eating healthy is so cool! Katalina Cohen

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    26. katalina - love the story about your younger two at the self check out. buying veggies at the store is fun! his enthusiasm for growing a big brain with green beans is adorable. thanks for sharing your story.

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    27. Jenna, I just found your blog and am enjoying looking around! The Taste-Off is a terrific idea! I'm going to see if our school (in Sugar Land!) can do one too. Great job!

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    28. welcome brenda! always good to know other houston bloggers. If your school has any questions about the event, drop me a line! i went to high school in SL!

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    29. Fresh Healthy Vending is the only vending franchise company that offers locations 100% juices, fresh vegetables and fruits, smoothies, and yogurts in every one of its healthy vending machines. potato chips and low fat popcorn like Pirate's Booty.

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    30. love your description of "carnival" food. Working in New Jersey to rid the cafeteria of that stuff and increase the healthy "fresh" New Jersey produce. An uphill battle, but I see it as a way to burn some more calories. Kudo's for the taste testing in Elementary School - I'm a middle school FCS teacher.

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    31. anony - you made me laugh out loud. i often think of kitchen work and scratch cooking (which is inconvenient) as part of my "active" lifestyle. chopping vege, stirring organic peanut butter, triple washing locally grown greens, etc. but i'd never considered the vigors of school food reform as exercise for anything but my patience, politicking and problem solving skills.

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    32. Students and workers can find alternatives to unhealthy vending machine snacks through companies like Fresh Healthy Vending. Fresh Healthy Vending uses a three prong approach to snack foods to make them nutritional, tasty and affordable.
      fresh healthy vending
      fresh vending recipes

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    33. Wow!! I love this. What an amazing idea- I am going to propose doing this at my daughter's school. It's amazing how pervasive the "Kids won't eat vegetables," mantra is!

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